Logo
The logo was designed on the basis of sensory units X and Y. The basis for X and Y is the MULTIVAC lettering. The Y is derived from the vertical lines in the letters T and I. The X is derived from the horizontal lines of the lettering, using the letter T as an example. These sensory units were then used to define the spacing. This results in a harmonious overall picture.
A second line was created for the Group logo according to these rules, in which the word Group is placed.
Word mark
MULTIVAC
MULTIVAC
This lettering can be set in any font. It is not our figurative word mark, but merely our registered word mark. Please ensure that all letters of the word "MULTIVAC" are capitalised in the body text.
Positioning
The word and figurative mark are placed together at the top or bottom.
The word and figurative mark are surrounded by a firmly defined protective space, which also serves for precise positioning.
The visual can be placed separately from the word mark, in compliance with the protective spaces for the visual and the rules for the visual in the bleed.
Online
Protective surfaces
To ensure that the MULTIVAC brand has sufficient distance from images, texts and other logos, a protection zone was defined around the logo.
There are two variants, whereby the first variant should always be given priority in the design. If there is a lack of space or format restrictions, the second variant can also be used. This results from the "M" lettering of the visual and offers a more space-saving placement option.
Logo data
The MULTIVAC logo can be downloaded in the formats AI (Adobe Illustrator), EPS, JPG and as PNG. The logo is available in 4c and as a special colour (Pantone).
If you need a different file format or a different requirement for the logo, please contact mc[at]multivac.de
Variants
The MULTIVAC logo is also available as a Group logo, which is represented by the addition of "Group" in the second line. There is also a pure MULTIVAC logo.
*A rule for the second line of the logo will be defined in the future. This rule will be placed here after finalisation and will be supplemented with variants in this area.
Special case
If several companies are displayed directly next to each other and the vertical version of the logo is used for visualisation, the following rule must be observed.
The company with the longest company name forms the basis for the font size and position of the company name. It is also important to ensure that the visual is displayed in the same size and position. The company name is aligned with the visual on the left.